Chukwuka Ekweani a Nigerian artiste popularly known as CKay, has been announced as the first African Ambassador for the World of Polo Franchise.
The sportswear and perfume company has officially named the singer as the face of their brand.
CKayp and the Polo company partnered on the launching of their Oud Eau de Parfum where he appeared in a fragrance advert.
Obviously, the brand has cut through diverse cultures, hence embracing an African personality as its brand ambassador portrays its loyalty and service to the African communities at large.
The launch statement reads;
“The launch of The NEW Polo Oud Eau de Parfum signifies not only an extension of the World of Polo Family, but also an entry into new horizons. This fragrance establishes a prominent presence within niche markets, solidifying Ralph Lauren Fragrances’ credibility within the realm of luxurious perfumery.
As a testament to its global reach and resonance, The Polo Family welcomes its First-ever African as Face of The World of Polo Franchise, the distinguished Nigerian singer-songwriter, CKAY.
His association with The NEW Polo Oud reflects the brand’s commitment to diversity and representation, bridging cultures through the universal language of fragrance. For CKAY, POLO OUD is “PURELY LUXURY, a ROBUST BLEND OF SENSUAL OUD OIL, MYSTERIOUS, RICH, AND INTOXICATING.
From the ending of September, 2023 the new POLO OUD EAU DE PARFUM will be available at some retail stores.
